Research shortcuts
Get AI to do the heavy lifting, but always cross-reference the answers.
Set up a Google Alert for the companies on your shortlist. That way you can get relevant up-to-date information sent directly to your gmail.
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Things you should research
Company History: When it was founded, by whom, and how it has grown?
Mission, vision and values: Does the company have a mission statement? What's the corporate culture?
Size and structure: For example, how many employees or locations?
Goods and services: What are their key products? How do they make their money?
Competitors: Who else operates in their market and how do they compete against them?
Financial Performance: Revenue growth, profitability and share price.
News and press releases: Dropping this into your interview shows you’ve done up-to-date research.
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